Ajyad R. A formation of strategy of marketing of the fish goods

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0400U001928

Applicant for

Specialization

  • 08.06.02 -

30-05-2000

Specialized Academic Board

К11.055.01

Essay

Development of marketing strategy of development of manufacture and selling of the fish goods. Methods of research:economy-statistical.The strategic role of the price in complex of marketing of the fish goods is proved;macro-economic conditions of development of the market of the fish goods of Yemen;the forecasts of market condition of the fish goods of Yemen,investments in their production and processing are designed;the concept of priority development of manufacture and selling of the fish goods and marketing strategy of the enterprises on processing and realisation of the Yemen fish goods is developed.Sphere of use:enterprise of Yemen connected to manufacture and selling of the fish goods.

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