Kravchenko I. International marketing researches in the system of enterprise foreing economic activity management (example: metallurgical complex of Ukraine).

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0402U002292

Thesis Registration Form

0402U002292.pdf

Applicant for

Specialization

  • 08.06.02 -

18-06-2002

Specialized Academic Board

К 26.847.01

Essay

The dissertation is devoted to substantiation of theoretical statements and to development of methodical instruments of international marketing researches with the view to determine priority regional directions of iron and steel industry export and to strengthen the level of competitiveness of national producers. The system of indices and methodical approaches on the basis of wich enterprises have to conduct international marketing analysis, to determine target strategic markets, to estimate their potential opportunities in competition was worked out.

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Files

1.1.doc

1.2.doc

1.3.doc

2.1.doc

2.2.doc

2.3.doc

3.1.doc

3.2.doc

3.3.doc

aref.doc

ВИСНОВКИ.doc

Вступ.doc

Додаток Б.doc

Додаток В.doc

ЛИТЕРАТУРА.doc

додаток А.doc

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