Pysarenko N. Marketing analysis of competition position of Ukrainian enterprises.

The thesis is devoted to the problems of theoretical and methodological support of marketing analysis for estimation and forming the competition positions of Ukrainian enterprises. The models of competition strategies, which determines the main direction of competition positions and competition advantage development, are elaborated. The practical recommendations for implementation of that methods in agent's activities are elaborated. The result of this work have found a utility in studying courses in NTUU "KPI" and in practical activities of Ukrainian enterprises.