Kyyak A. Competitive strategy of Transnational Corporations in economic development processes

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0400U000213

Applicant for

Specialization

  • 08.05.01 - Світове господарство і міжнародні відносини

23-12-1999

Specialized Academic Board

Д 26.001.02

Taras Shevchenko National University of Kyiv

Essay

Dissertation is devoted to the issues of competitive strategy of Trans-National Corporations in global economic environment. The essence and major attributive features of competitive strategy have been reviewed carefully. There are also defined main effects of global economic processes at competitive strategy of TNC. The author have suggested some constructive methods for strategic planning on in modern environment, using the samples of German TNC. These methods could be taken into implementation in Ukraine as well.

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