Shtein O. Strategy of a commercial bancs

Development, selection and forming the commercial bank strategy at the bank services market. Development of theoretical principles and giving practical recommendations concerning selection and forming by the bank the strategy at the bank services market in the conditions of transitional economy taking into account concrete advantages of the bank and observance by bank the financial equilibrium. Methods: structurally-logic and high-quality analysis and synthesis, systems analysis, expert methods, methods of comparative and graphic analysis. It is explored theoretical, methodical and practical questions concerning the problem of selection and forming the strategy of commercial bank at the bank services market in the conditions of market economy. Conception, method and model of selection and forming the strategy of modern commercial banks were expounded on the basis of their competitiveness estimation. The criteria of strategy selection were developed and offered for practical application. The method of construction the competition map of market and matrix of its forming were created and recommended to the practical use. Commercial banks of Ukraine, educational process.