Tokhtar T. Tariffs formation for motor freight transportation

Subject of the study – process of tariffs formation for freight motor-car transportations. The Purpose – extending of theoretical basics and elaboration of methodical and practical recommendations on tariffs formation for motor freight transportations. Methods – theoretical basing, logical summarizing, systems analysis, graphical, systems approach, multivariate statistical analysis, correlation analysis, integral index building, expert judgements. Practical importance of got results consists in elaboration of methodical and practical recommendations on tariffs forming for motor freight transportations. The degree of the introduction – the principal methodical and applied results of the thesis have been inculcated in practical activity of Ukrainian motor transport enterprises. A number of proposed theses of the research work have been used in the educational process at Kharkiv National Automobile and Highway University. Scientific novelty of got results – the methodical basis of determination of the motor transport service value perceived by consumers has been offered based on the market structure type; there has been improved the methodical approach to determination of the motor transport service price taking into account its value; there have obtained further development substantiation of the market structure characteristics system and their measuring methods, the methodical approach to economic value determination on basis of taking into account expenses on a service, its high-quality descriptions and competitors price range, the methodical approach to multidimensional classification of motor transport freight transportations market segments according to the market types by the diagram of Chekanovskuy, forming motor transport service price model on the basis of marketing approach application taking into account the market structure type. The brand is automobile transport activity.