Kapitan I. Innovative activity management of an enterprise based on principles of marketing

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0409U002804

Thesis Registration Form

0409U002804.pdf

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

16-06-2009

Specialized Academic Board

Д 26.102.05

Kyiv National University of Technologies and Design

Essay

Method of rating evaluation of innovations is developed by means of ranking the expert evaluations according to various scales. Method of measuring the consumer effect is developed, it allows to carry out the quantitative evaluation of innovations by means of analyzing the consumer behaviour as a reaction upon the introduction of an innovation; it also allows to classify innovations and maintain the efficient innovational policy.

Read more

Files

aref.doc

Дис-Капитан-Без Додат-Б.doc

Капитан-ДОДАТОК Б.doc

Обкладинка_Дис_Капитан.doc

Similar theses

0424U000088

Anna Sirko

Ensuring the competitiveness of enterprises in the context of crisis management

0424U000089

Anatolii Terebii

Implementation of international standards of corporate social responsibility at enterprises

0524U000121

Marharyta I. Chepeliuk

The methodological basis of the formation a system of enterprise strategies: an international aspect.

0524U000120

Valentina Yatsenko

Theoretical and methodological principles of the formation of social responsibility of institutions of higher education in the conditions of structural and innovative transformations

0424U000049

Olha V. Makarevych

Formation of the intellectual capital of the enterprises of Food Industry