Didenko O. Development of the competitiveness of the Crimean small enterprises of recreational sphere

The theoretical and methodological approaches to the development of the competitiveness of the Crimean small enterprises of recreational sphere under transition economy conditions have been investigated in the dissertation. The detailed analysis of the current conditions of small enterprises functioning has been carried out and the tendencies of their development were revealed. The concept of "the competitiveness of a recreational enterprise" as the unifying characteristics of small enterprise stability in the dynamic conditions being determined by its capability to survive and steady economic growth has been scientifically grounded. Based on the revealed destructive factors of small enterprises development the model of small enterprises life cycle competitive advantages has been developed as well as classification thereof with consideration of their specificity has been made. Moreover, the model of steady development of small enterprise competitiveness and the basic conceptual structure for shaping strategy of a cluster competition has been suggested.