Aronova V. Administration of changes in marketing activity of enterprices of meat of processing industry

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0410U000837

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

12-03-2010

Specialized Academic Board

Д 29.841.02

Essay

The features of marketing activity of enterprises of meat of processing industry are considered in dissertation work. The elements of changes in marketing activity of enterprises of meat of processing industry and process of their management are reasonable. Pre-conditions, essence, descriptions of administration of changes, are certain in marketing activity of enterprises of meat of processing industry. Problems which hinder them successful functioning and basic directions of improvement of activity of enterprises of industry are analyzed are studied. Methods are offered in relation to determination of the state of marketing activity of enterprise of meat of processing industry. The complexes of operations are systematized from administration of changes in marketing activity of enterprises of meat of processing industry. Maintenance of the informatively-analytical providing of administration of changes is certain in marketing activity of enterprises of meat of processing industry. The algorithm of forming of complex of the informatively-analytical providing of administration of changes is built in marketing activity of enterprises of meat of processing industry.

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