Gnatenko O. Increase of competitiveness of products of enterprises-producers of sucklings can food

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0410U001236

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

29-01-2010

Specialized Academic Board

Д 26.058.01

National university of food technologies

Essay

Dissertation is devoted development of scientifically methodical principles and practical recommendations realization of which will allow to set rating of competitiveness of products and provide its increase in a competition environment. The concept-category vehicle of theory of competitiveness of products is deep: own vision of essence is formed "rating of competitiveness of sucklings can food", grounded management of products of production enterprise a competitiveness, the methodical providing of rating approach is offered at determination of competitiveness of products, the state of competitiveness of products of enterprises of producers of sucklings can food is analysed, an express - analysis of competitiveness of products is carried out on the basis of rating estimation, diagnostics of competitiveness of products is conducted with the use of rating estimation, the prognosis of estimation of development of competitiveness of products of enterprises-producers of sucklings can food is executed, the management of products is incarnate a competitiveness taking into account ratings estimations, efficiency of competitiveness of products have expected on the basis of ratings estimations.

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