Golda N. Advertising Management at Companies of Tourism

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0410U002917

Thesis Registration Form

0410U002917.pdf

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

09-06-2010

Specialized Academic Board

К26.063.01

Essay

At the thesis there were researched the scientific and theoretical aspects of advertising management at companies of tourism. At the paper there was examined and extended the essence and content of conception "advertising". There were generalized the modern scientific and theoretical approaches to forming of advertising company's goals, classification of advertising and advertising management

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Files

Автореферат.doc

Дисертаціна робота здобувача ГОЛДА НАДІЯ.doc

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