Purpose of research lies in the theoretical grounding and development of the practical recommendations on improving organizational and methodical statements of valuation in accounting as an element of method on the basis of object and subject approach for increasing the reliability of accounting information as a source of securing effective corporate management. Object of research: valuation as an element of accounting method in the context of evolution of social and economic relations and present-day state of regulating the process of information formation for various users. Subject of research: development of the theoretical, organizational and methodical statements of valuation in accounting carried out by internal and external subjects of estimation. Methods of research: general scientific and special methods, historical method, logical method, observation, modeling and system approach, grouping, comparison, cause-and-effect relations, abstract and logical method, induction, deduction. Scientific novelty of the results obtained lies in the theoretical grounding and developing of practical recommendations on improving the application of valuation in accounting. The main statements of the scientific novelty of the results obtained lie in the following: for the first time the issues as follows have been obtained: theoretical grounding of the complex model of valuation in accounting carried out by internal and external subjects of estimation taking into consideration the requirements of current legislation, economic expediency and competence level of the subjects of estimation which assists in the increasing of the quality of accounting information as a basis of carrying out objectives of accounting as well as increasing the efficiency of business entities' activity. The issues have been improved as follows: theoretical grounds of the existence of opposite concepts of valuation in accounting, i.e. (historical cost and market value), which allowed to interpret the essence of valuation in accounting from the standpoint of the development of theory of value as an element of accounting method which expresses in money terms the value of objects, processes and phenomena of business entities' activity or the opinion of subject of estimation on their value; organizational and methodical support of the order of choosing external subjects of estimation, documentation of their cooperation and reflection in accounting of the results of independent estimation, i.e. services of independent estimation and cost of accounting objects stated by an independent expert which facilitates the decreasing of risks run by the client-company with the simultaneous avoidance of the ungrounded expenses; methodic approaches of recognition and estimation of independent property with the consideration of the peculiarities of this accounting object which combines the features of PPE and investments, which facilitates the unification of recognition, estimation and accounting reflection of investment property and provides the increasing of accounting information reliability on this object. The following issues undergone further development: set of concepts on cost measurement in accounting (concepts as follows: "valuation in accounting", "estimation", "independent estimation", "expert estimation", "fair value", "market value" have been specified), which secures the unified interpretation of the basic categories of valuation by internal and external subjects of estimation as a basis for harmonization of accounting statements and independent estimation; classification of valuation in accounting in the part of adding the existing classification with the subject feature - accounting, independent expert, which gives the possibility to systematize the ways of forming valuation in accounting and its realization in the accounting policy; determination of the essence, peculiarities and algorithm of calculating fair value, stating its interconnection and differences with the market value and regular price, which allowed to specify the limits of its application for securing the reliability of accounting reporting; modeling of the influence of choosing methods of valuation in accounting on the financial result gained by a business entity on conditions of their application, which allowed to outline the ways of optimization of the statements of business entity's accounting policy in the part of estimation as well as to secure the prevention of trespassing in forming the professional accountants' judgment; constituents of internal control over the application of valuation in accounting, in particular subjects of its carrying out, objectives and objects, which assists in the improvement the order of its carrying out at the stages of forming and realizing the accounting policy, estimation of the accounting objects and preparation of company's financial reporting for the purposes of increasing its reliability. Implementation extent: research results have been implemented into the practice of the LLC "Delfin", LLC "Polissiaprodtorg", PLC "Novokramators'k engineering plant", Agricultural LLC "Ukraina". Separate research results have been implemented in the educational process of Zhytomyr State Technological University.
