Kozhukhovskaya R. The development of modern information technology in marketing in communication strategies of Ukrainian

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0410U006353

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

24-11-2010

Specialized Academic Board

К26.063.01

Essay

The dissertation research is aimed to complex study of processes construction communication strategies tourist enterprises on the basis of modern information technologies, to determination of role and functions information technologies in activity of enterprises, research of the modern state use information technologies in communication strategies Ukrainian tourist enterprises.

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