Тykha I. Management development of competitiveness of enterprises oil-fat industries

Dissertation work is devoted the decision of theoretical, methodical and organizational questions of management of enterprise a competitiveness. On principles generalization of literary sources is specified economic maintenance of base concepts of competitiveness. Grounded expedience of application of positions of theory of life cycle in the process of management development of competitiveness of enterprise. Investigational the state and progress trends oil-fat industries and features of forming of competitiveness of operating enterprises. Centrichnu conception of competitiveness of enterprise, fundamental principles of which monitoring of competition forces, competitive edges and competition strategies comes forward, is offered. Self-reactance approach is developed, that allows to estimate the competitiveness of enterprise in a dynamics in relation to the group of basic competitors and grounded approaches in relation to determination of directions of development of competitiveness of enterprises oil-fat industries. Keywords: competition, competitive edges, competition structure of market, competition strategies, competitiveness, development, case a competitiveness frame