Smyrnov E. A trade enterprise competitiveness strategic management

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0411U005114

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

14-06-2011

Specialized Academic Board

Д 11.055.01

Essay

The Object: the process of strategic management competitiveness enterprise to trade. The Purpose: the scientific motivation theoretical, methodical and practical bases of the improvement of strategic management competitiveness trade enterprise. The Methods: the theoretical generalization and benchmark analysis and syntheses, system-structured analysis, multivariate statistical analysis, method of the analysis hierarchy with methods expert estimation, methods of economic and mathematical modeling. It is offered: scientifically-methodical approach to estimation of competitiveness of the trade enterprise, scientific approach to motivation of the strategies of management of competitiveness of the trade enterprise, scientifically-methodical approach to management trade enterprise risk. The Sphere of the use: the trade enterprises.

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