Arestenko V. The formation of competitive advantages of agricultural region enterprises on marketing base

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0411U007499

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

15-12-2011

Specialized Academic Board

Д 26.004.01

National University of Life and Environmental Sciences of Ukraine

Essay

The dissertation is devoted to disclosing of theory-methodical rules of the increase competitive level agricultural enterprises on marketing base. Theoretical bases and practical aspects of forming the competitiveness of agricultural enterprises are analyzed in the thesis. The economic essence both features of formation and functioning of economic mechanism of the agrarian sector managing subjects is investigated. The analysis of a modern condition and efficiency of resource using potential of the agrarian enterprises is carried out, an estimation of an economic efficiency of various organizational formations managing is also carried out. On its basis the organizational-economic measures of agricultural manufacture stabilization and increases of its efficiency on marketing principles are developed. In the dissertation the necessity of restoration and development of different ways of increasing of competitive level such strategically important branches as cognitive models, cooperation and marketing pricing policy is proved. The approaches concerning amplification state regulation both support agricultural commodity manufacturing and amplification integrational of processes in system "manufacture-processing-realization" of the enterprises is offered.

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