Rak N. Mechanism of ensure of the bank's competitiveness in a knowledge economy in Ukraine

The thesis is dedicated to improving the scientific and methodological approaches and practical guidelines on the formation mechanism for ensuring the competitiveness of banks in a knowledge economy in Ukraine. On the basis of generalization of research results identified the essence of banking competition, including definitions of "competition" and features competitive relations in the banking sector in a knowledge economy, systematized its types and forms; defined economic substance of the competitiveness of the Bank of separation of the main factors affecting the consolidation competitive position in the knowledge oriented economy. Submitted mechanism to ensure the competitiveness of the bank, determined its structure and tools implementation. The influence of external and internal factors on the competitiveness of domestic banks is investigated. A model of the bank's competitiveness in a knowledge economy, implementation of which will improve the bank's financial performance and enhance competitiveness is developed. Scientific and methodical approach to evaluating the competitiveness of banks in terms of economy knowledge training is improved. The ways of improving the transparency of banks in a knowledge economy in Ukraine are represented.