Dergousova A. Forming of strategy of development of railway tourism

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0412U003709

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

11-06-2012

Specialized Academic Board

Д 64.820.05

Ukrainian State University of Railway Transport

Essay

Оbject - is a process of forming of railway tourism development strategy. Purpose - is working out of theoretical bases and grounding of scientific-practical recommendations as to forming of railway tourism development strategy. Methods - scientific classification and systematization, abstractly-logical generalization, benchmarking, expert estimations, systematization and factor analysis, comparative analysis and synthesis, graphic. Results - has been improved: essence of concept "Railway tourism"; methodical approaches to determination of expediency of organization and competitiveness of railway trips on different directions; determination of factors of competitiveness of tourist trips. Has got further development: determination of railway tourism as a complex commercial services; classification of types of railway tourism; methodical approach to organization of railway tourism; priority-partner approach to organization of railway tourism; conceptual approach to organization and development of complex commercial services. Has been introduced - at the enterprises of railway transport, in the educational process of the Ukrainian State Academy of Railway Transport, in the educational process of educational-scientific Institute of Retraining and in-plant training of personnel of UkrSART and at implementation diploma projects of students of speciality "Marketing". Branch - is transport and industry activity.

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