Cretova A. The evaluation of industrial enterprise activity effectiveness

Activity of an enterprise as a social-economic system is studied based on functional and scoringobjective approaches. The classification of kind of effect as the result of the industrial enterprise activity is analyzed and complemented. The concept approaches to understand the meaning and essence of enterprise activity effectiveness are considered. The methods of evaluating the enterprise activity effectiveness in borders of economic and managerial approaches are analyzed and generalized. The advantages of such methods are detected. The factors that influence on the industrial enterprise activity effectiveness are studied. Their classification is improved. The procedure of evaluating the retrospective industrial enterprise activity effectiveness based on models of radial profile is worked out. The evaluating of retrospective machine-building enterprises of Lugansk region activity effectiveness is done. The procedure of evaluating the present industrial enterprise activity effectiveness based on criterion of "economic se-curity of enterprise" is worked out. The procedure of evaluating the future industrial en-terprise activity effectiveness based on criterion of "enterprise potential" is worked out. The three-dimensional synthetic-perspective model of evaluating the industrial enterprise activity effectiveness is proposed. The sequence of using the results of three-dimensional synthetic-perspective model of evaluating the industrial enterprise activity effectiveness in strategic management is worked out. The developed recommendations concerning evaluating the activity effectiveness are used in industrial enterprises activity.