Nezveshyk-Kogyt T. Improving the management of tourism enterprises

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0413U001200

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

20-12-2012

Specialized Academic Board

К 67.052.05

Essay

The object of research is the process management of tourism enterprises to improve their competitiveness and efficiency. Subject of research are theoretical, methodological and practical aspects of the management of tourism enterprises. The study used the following general scientific economic methods and approaches for the management of tourism enterprises: a synthesis, comparison, monographic, statistical-economic, marketing analysis. The thesis is devoted to the justification of the theoretical basis and practical ways to improve the management of tourism enterprises in the context of improving their competitiveness and efficiency. Grounded set of tools and activities to improve the management of tourism enterprises in a competitive environment. Improved definition of marketing features of the tourist services and organizational-economic mechanism to enhance the functioning of tourism enterprises. Recommendations and suggestions, some theoretical and methodological developments have been used in the control of the infrastructure and tourism Chernivtsi Regional State Administration, the Department of Economics of Chernivtsi City Council Tourism Association "Business Center" Bucovina ", a joint venture production and commercial firm" Satori".

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