Lobodzynska T. Creating a mechanism to ensure the competitiveness of innovative products (by the example of enterprises of electrical industry)

The dissertation is devoted to theoretical, methodological, scientific and practical bases of the mechanism formation to ensure the competitiveness of innovative products of electrical enterprises. The economic essence of innovations, innovative products is discussed, and the factors that ensure their competitiveness are identified. It is asserted that an innovative type of behavior of enterprise is formed under the above-mentioned factors by creating and applying of sustainable competitive advantages of the enterprise. The approaches to the mechanism formation to ensure the competitiveness of innovative products are researched. The diagnostics of state and trends of innovative cable products production in the electrical enterprises is done. The factors that influence the competitiveness of innovative cable products are analyzed. A scientifical and methodical approach is proposed and the assessment of the competitiveness of a new type of high-voltage cables and conductors with crosslinked polyethylene insulation is done. The theoretical and methodological principles of mechanism formation to ensure the competitiveness of innovative products of electrical industry enterprises are worked out. The system of quality management of electrical products is improved and scientifical and practical advices on managing the expenses on innovative products of electrical enterprises are provided, that give the opportunity to organize regular technical support of quality management system in order to increase its competitiveness, ensure the reasonable decision-making on the amount of expenses on research, gain the cumulative effect and provide the clarification of pricing policy of the enterprise.