Legkiy S. Forming of tariffs is on services of passenger motor transport

Object - process of forming of tariffs on services of passenger motor transport. Goal - deepening of theoretical bases and development of methodical and practical recommendations on forming of tariffs on services of passenger motor transport. Methods - inductions and deductions; analysis of the systems; graphic; questioning; interpolations; regressive analysis. Results - improved: process of pricing on services of passenger motor transport, integrating him in a development of favour process and its market strategy, that will improve the tariff policy of enterprises; composition of parameters by a consumer value of services of passenger motor transport, here as a criterion of their dividing by basic and second-rate their cost estimation is used; methodical bases of determination of tariff on passenger motor transport services on the base of price strategy, to the consumer value determined a level and by the tariffs of competitors; purchased subsequent development: marketing going near pricing on services of passenger motor transport on the basis of the created model of market mechanism, making better efficiency of activity of enterprises; method of determination of cost estimation of parameters of consumer value of services of passenger motor transport, allowing to set the cost estimations of every parameter and favour depending on the coefficient of satisfaction of users these parameters; methodical going near determination of economic value of services of passenger motor transport on the basis of satisfaction of requirements of users to the favour, declines of its prime price and improvement of quality of maintenance of passengers. Introdiced - on the enterprises of motor transport. Branch - motor transport.