Al-Akidy B. Formation of a marketing information systems in the banking institutions

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0413U005225

Thesis Registration Form

0413U005225.pdf

Applicant for

Specialization

  • 08.00.08 - Гроші, фінанси і кредит

01-07-2013

Specialized Academic Board

Д 41.055.01

Odessa National Economic University

Essay

Dissertation is devoted the issues of the day of theoretical, methodical and practical aspects of forming and use of the marketing informative system in banks. Theoretical bases of processes of forming of the banking marketing informative system are investigational in dissertation, namely: the conceptual chart of its basic elements is offered, bases of understanding of essence and efficiency of the use of information technologies and streams in bank are systematized

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Files

aref.doc

aref.doc

dis.doc

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