Didukh S. Forming and estimation of the investment potential of fruit and vegetable canning industry enterprises in Ukraine

The object of research is the process of forming and evaluating the investment potential of fruit and vegetable canning industry enterprises. The subject of the study is theoretical, methodological and practical aspects of forming and evaluating the investment potential of fruit and vegetable canning industry enterprises of Ukraine. The study used the following methods of scientific research: theoretical generalization of scientific abstraction, system analysis, the dialectical method of learning, clustering and classification, systemic-structural analysis , the method of economic and mathematical modeling, graphical method. The dissertation is devoted to perfection of the theoretical regulations, development of methodical foundations and practical recommendations concerning forming and estimation of the investment potential of fruit and vegetable canning industry enterprises in Ukraine. The scenario model of the enterprise investment potential of fruit and vegetable canning industry forming and realization has been grounded. The classification of the types of the enterprise investment potential according to correlation of the levels of attraction potential has been offered. The scientific and methodical approach to the complex estimation of the enterprise investment potential of fruit and vegetable canning industry has been developed. The plan of organization and cooperation of the participants, that allows to increase the efficiency of the enterprises functioning in the conditions of competition, has been offered. The scientific and methodical approach to designing scenarios of forming and realization of the investment potential of fruit and vegetable canning production enterprises has been developed. The results of scientific research used by the canning industry enterprises, namely JSC "Mogilev-Podolsk cannery", LLC Agricultural Firm "Eureka". Some theoretical and methodological developments were used in the work of NUBiP Ukraine "Research and Design Institute of Standards and Technology ecosafety and organic products".