Koshevtsova M. Mechanism of management of innovative crediting of the subjects of the real sector of economy in Ukraine

The object of the research is the management of innovative crediting of the subjects of the real sector of economy in Ukraine. The subject of the research is the set of the theoretical provisions, methodological basics and practical recommendations for improving the management of innovative crediting of the subjects of the real sector of economy in Ukraine. The methods of research. The theory and the methods of the research are based on fundamental statutes of modern economic theories. In the research the dialectical method and the general methods of scientific cognition are applied: theoretical generalization, analysis and synthesis; grouping and classification; statistical analysis, comparison and experts evaluation; economic and mathematical methods. The thesis is devoted to the development of the theoretical provisions, methodological basics and practical recommendations for improving the management of innovative crediting of the subjects of the real sector of economy in Ukraine. The essence of innovation activity of the subjects of real sector of economy and principles of its financing are determined; the concept of "innovative crediting" is clarified and its specific features in the modern business environment are highlighted; a new concept of the mechanism of managing innovative crediting of the subjects of the real sector of economy in Ukraine is worked out. The innovative potential of the subjects of the real sector of economy in Ukraine is estimated; the implementation of innovative practices in crediting activities of Ukrainian banks is analyzed; factors affecting the viability of innovative crediting mechanism management are systematized. Recommendations on the government support of innovative crediting of the subjects of the real sector of economy in Ukraine are proposed; tendencies in improvement of the innovative process of the subjects the real sector of economy are grounded; measures for improving the efficiency of bank innovative crediting are developed.