Alekseeva N. Management of the realization of strategies of growth of trade enterprise

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0414U001754

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

15-04-2014

Specialized Academic Board

Д 11.055.01

Essay

Object: process of strategic management and management realization of strategies on trade enterprises. Purpose: development of theoretical positions and scientifically-methodical approach to a management realization of corporate strategy of trade enterprise and development of practical recommendations to the improvement of processes of realization of strategy in the system of management by an enterprise. Methods: comparative analysis, systematization and generalization; grouping and classifications; graphic method; structural analysis; statistical and economy-mathematical model. It is offered: implementing approach to a management of realization of strategies of growth; conceptual bases of the strategic management; scientifically-methodical approach to the realization of integral estimation of efficiency of realization of functional strategies on the basis of additive model; methodical principles of strategic controlling with the use of GAP-analysis; mechanism of realization of administrative decisions. Sphere of the use: trade enterprises.

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