Oleinik A. Mechanism of interaction between insurance companies and banks on the financial market of Ukraine.

The thesis studies the formation of mechanism of interaction between insurance companies and banks. Through the prism of leading financial intermediaries' functions the thesis analyzes the interaction and competition between insurance companies and banks on the financial market. Author determined areas of competition between banks and insurers, namely markets of attract and allocation of capital. A number of economic interests and independent macroeconomic factors of interaction between insurance companies and banks were investigated. Bancassurance concept was revealed in the broad sense, the key bancassurance development tendencies in developed foreign countries were discovered, also the main forms of interaction between insurance companies and banks were highlighted. Theoretical approaches to the formation of interaction mechanism between insurance companies and banks on the financial market of Ukraine were proposed. Normative-legal regulations for insurance companies and banks joint activities in Ukraine were revealed. The proposals for the improvement of the legal framework in the context of the creation of a single unified legal framework and financial management body of financial intermediaries are given. The analysis of development of bancassurance segment in Ukraine was performed on the basis of SWOT-analysis, opportunities and threats of bancassurance technology implementation in domestic banks network were defined.