Pokotylova O. Formation of product portfolio of food industry enterprises based on reflexive approaches

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0414U002571

Thesis Registration Form

0414U002571.pdf

Applicant for

Pokotylova Olena

Specialization

08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

Date of defense

26-06-2014

Specialized Academic Board

Д 26.058.01

National university of food technologies

Essay

In the dissertation there is developed and substantiated concept management of product range on the basis of reflexive approaches, also organizational and information support of its implementation. The research and identification of groups of economic impact on the process formation of commodity supply food industry enterprises are revealed the groups buyers of food commodities based on their buying decisions. It was developed model of competitive rational range of products of the food enterprises industry. Proposed organizational and information provision management product portfolio based on a reflexive approach.

Thesis supervisor

Lepa Roman

Official opponents

Шафалюк Олександр Казимирович
Мальчик Мар'яна Василівна

Files

aref.doc

dis.doc

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