Hunkevych M. Management of tourism potential in the national economy of Ukraine.

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0414U003100

Applicant for

Specialization

  • 08.00.03 - Економіка та управління національним господарством

22-04-2014

Specialized Academic Board

Д 35.051.01

Ivan Franko National University of Lviv

Essay

In this thesis, improved definition of the tourism potential of the territory in the narrow and broad meaning. It was suggested an innovative structural and logical model of public-private partnership in tourism, which will give an opportunity to unite the efforts of three parties  participants in this process: public authorities, private companies and public organizations. It was developed the generalized methodology for assessing the area's tourism potential, which takes into account social and geographical situation, sectoral divisions and expectations of potential consumers.

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