Nadenko I. Formation of the region's marketing potential

The theoretical positions of regional production structures forming in thesis are considered. A cluster as a modern and innovative type of regional production patterns of the region is selected. The approach to the analysis of economic prerequisites for the formation of regional production structures in the region is improved and the conditions and opportunities of the cluster formation in the fuel and energy complex of the region are defined. The establishment of the regional production structure of the region in the form of diversified type of "coal-electricity" cluster is suggested which is proposed to include a banking institution. The approach to determining the strength of the relationship between the parameters of the cluster is formed.