Sokol P. Formation of the mechanism of marketing of agricultural enterprises.

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0416U004623

Thesis Registration Form

0416U004623.pdf

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

27-10-2016

Specialized Academic Board

К 08.804.01

Essay

The object is the formation of the marketing mechanism of agricultural enterprises. The goal is the features of formation of the mechanism of marketing of agricultural enterprises, which enhances the efficiency of marketing the commodity, pricing and communication policy to make effective management decisions. The methods are abstract logic; system-structural analysis; experimental and analytical; graphic. The thesis is devoted to the improvement of theoretical and methodological foundations and development of practical approaches to the formation of the mechanism of marketing enterprises. The scientific approaches to the formation of the mechanism of marketing of agricultural enterprises have been analyzed.

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Files

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