Zhayvoronok L. Forming of a marketing commodity policy of the enterprises on the market of bakery products

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0417U003621

Thesis Registration Form

0417U003621.pdf

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

26-06-2017

Specialized Academic Board

Д 26.063.01

PHEI "European University"

Essay

The thesis is devoted to study of theoretical and methodical bases of formation of a marketing commodity policy in the market of bakery products in the Ukraine. Theoretically proved the economic essence of the concept of marketing commodity policy of the enterprise. Criteria of classification of the types of commodity policy.The main components and principles of marketing product policy, relevant for the market of bakery products.

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Files

aref.doc

dis.doc

dis.doc

довідки про впровадження.docx

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