Morshchavka Y. Provision of Strategy of Development of Publishing Industry of National Economy

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0419U001747

Applicant for

Specialization

  • 08.00.03 - Економіка та управління національним господарством

10-12-2019

Specialized Academic Board

Д 35.840.01

Lviv University of Trade and Economics

Essay

Object: the processes of ensuring the strategy of development of the publishing industry of the national economy. Purpose: To develop and substantiate theoretical and methodological provisions and practical recommendations for ensuring the development strategy of the publishing industry of the National Economy. Methods: morphological analysis; system-structural approach; comparative analysis; statistical analysis; strategic management; methods of economic and mathematical modeling; systematic approach; functional synthesis. It is offered: conceptual framework and approaches to support the publishing industry development strategy; a systematic approach to managing human capital in the publishing industry; methodical substantiation of parameters of estimation of dynamics of effective strategy of development and economic growth in the publishing industry; methodological principles of cause and effect risk assessment and diversification process in the publishing industry. Scope of usage: Ministry of Economic Development, Trade and Agriculture.

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