Skrynnik Y. Discursive variativity of the speakers’ verbal and non-verbal behavior in the process of changing social roles (based on the English language material)

The paper focuses on the study of interaction of verbal and non-verbal communicative components used by the speaker changing social roles in institutional and everyday types of discourse. The major scientific methods are discourse, context-situational, pragmalinguistic and pragmasemantic analyses, method of non-verbal components analysis, quantitative analysis. The scientific novelty of the research is asserted by the specific features of discursive interaction of verbal and non-verbal communicative components involved in performing different social roles in different types of discourse. The theoretical value of the work is presented by the obtained results which allow to specify the principles of interaction of verbal and non-verbal communicative components in the process of performing different social roles by the discursive personality and identify the variativity of strategies implementation taking into account pragmatic and discursive parameters of the process of performing different social roles. The practical significance of the obtained results lies in the possibility to apply them in lecture courses on Theoretical Grammar (“Pragmatics”), the theory of communication, discourse analysis, theory of non-verbal communication, sociolinguistics, as well as in the process of writing Master’s and PhD research papers.