Usherenko S. International marketing in the economic and trade relations between Ukraine and France

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0499U001143

Thesis Registration Form

0499U001143.pdf

Applicant for

Specialization

  • 08.05.01 - Світове господарство і міжнародні відносини

20-05-1999

Specialized Academic Board

Д 26.006.03

Kyiv National Economics University named after Vadym Hetman

Essay

Bilateral Ukrainian-French trade and economic relations. Dupening theoretical and methodological analysis of international marketing. The studying French model of international marketing methods of economic, comparative and statistical analysis, of logical generaliration and synthesis. Practical recommendations for development of relations with the help of marketing set of instruments. A theoretical generaliration of marketing relations on pilateral level is proposed. Studying process, Ukrainian-French economic cooperation projects. The international Ukrainian economic relations are also touched upon.

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