Research object: reproduction and modernization processes of resource potential in industrial productions; the purpose of the work: development and ground of the conceptual approach to modernization and conception of reproduction of enterprise resource potential, methodological approach, methodical and practical recommendations for providing of the effective use of enterprises resource potential in Ukrainian machine building; research methods and instruments: methods of dialectics, abstract logic, analysis and synthesis, gnosiological, etymologic, structural-decoupling, semantic analysis, technical-economic, statistical, cross-correlation-regressive and determined factor analysis, induction and deduction, linear programming; theoretical and practical results: conception of reproduction of enterprise resource potential as a hybrid system; positions of the conceptual approach to modernization of enterprise resource potential; system of methodological principles for modernization of enterprise resource potential with the selection of subject and functional principles for modernization of enterprise resource potential; methodical approach to determination of optimum volumes of resource potential components of enterprise; methodical providing for diagnostics of reproduction and modernization processes on an enterprise; methodical approach to determination of maintenance and essence of economic concepts and their terminology field; theoretical positions of the methodical approach for determination of modernization factors of enterprise resource potential; determined factor model of enterprise resource potential; sequence of management process of enterprise resource potential; categories of reproduction and modernization of enterprise resource potential; semantic network for the terminology field of modernization of enterprise resource potential; thesis of modern paradigm of modernization of enterprise resource potential; methodical approach to determination of resource potential volume; theoretic-methodical bases for determination of optimum volumes of resource potential components in machine building; subject and degree of introduction: developments are implemented in practice of SIE «Extruder» Ltd, «Trance systems engineering» Ltd, Engineering Group «TFQ» Ltd, «Ukrainian perspective RDI» Ltd, «T.B.M.- Ukraine» Ltd in Kiev, Kharkov, Simferopol branches, «Tekhnokabel» Ltd, Simon Kuznets Kharkiv National University of Economics in «Production management» discipline; sphere of the application: economic activity of machine building and metal-working enterprises, educational process.
