Malovychko S. The theory and the methodology for the development of the enterprises' e-commerce

Українська версія

Thesis for the degree of Doctor of Science (DSc)

State registration number

0516U000825

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

28-10-2016

Specialized Academic Board

Д 64.088.02

Kharkiv State University of Food Technology and Trade

Essay

The object is a process of the e-commerce management of enterprises in the conditions of informative economy; methods are scientific and special methods of analysis; results are a ground of theoretical and methodical principles, scientifically-methodical and practical recommendations from a e-commerce management of enterprises; a novelty is conception of e-commerce management of enterprises; model of e-commerce of enterprises as a management object; concept "territory of e-commerce of enterprise"; theoretical and methodological approaches are to forming of mechanism of internal administration of e-commerce of enterprises; theoretical and methodical approaches going is near development of control system by e-commerce of enterprise; conception of development of e-commerce of enterprises; conceptual model of determination of strategy of e-commerce management of enterprises; clarification of concept "e-commerce management of enterprises"; theoretical and methodological principles of e-commerce management of enterprises; determinants of development of e-commerce of enterprises; methodical tool of estimation of development of e-commerce of enterprises; the scientifically-methodical going is near the estimation of the state of the electronic shipping of enterprises; the theoretical and methodical approach about the analysis of function box of control system by e-commerce of enterprise; ground of having a special purpose directions of modernisation of subsystem of logistic of e-commerce of enterprises; research and practice approaches are to forming of strategic priorities of development of subsystem of marketing of e-commerce of enterprises.

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