Dyadyuk M. Economic estimation and defining the acceptable level of the operational-financial risk of the retail trade enterprises

Entrepreneurial risk in trade, approaches and criteria of its evaluation, ways of influence. Development of methodical instruments of operationai-financial risk evaluation in retail trade enterprises and search of effective means of its reduction. Methods: general scientific; statistical and mathematical economics; of experts; system approach. Notion entrepreneurial risk is specification of risk in trade enterprises is improved. Methodical approaches towards evaluation of aggregate operation and financial risk are propoused; technology of its investigation and determining asseptable level is elaborated. Rise of the enterprises' stability to risk. Retail trade enterprises, the educational establishments of economic profile.