Nedelko I. Economic strategy of enterprises at juice production market

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0403U000371

Applicant for

Specialization

  • 08.06.01 - Економіка, організація і управління підприємствами

24-01-2003

Specialized Academic Board

К 26.058.01

Essay

Conceptually assumed and systematized the theoretical and methodical aspects of enterprise's strategic management. The regularies of economic condition and production organization of juice-producers have been found out and the estimation of their competitive state level have been given. The mechanizm of marketing approach have been proposed and grounded as a determining when enterprise strategic management. The methodical approaches of effectiveness estimation of the economic strategy at the juice producing enterprices have been worked out. The methodic approach to the quality expenses management have been worked out. The information system model on enterprise strategic management have been proposed. This model have been worked out on the net structures and information logistics principals. The main results of the dissertation have been put into practice.

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