Chigasov S. Management of marketing education services in institutions of study-course network of agriculture

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0403U002100

Thesis Registration Form

0403U002100.pdf

Applicant for

Specialization

  • 08.06.01 - Економіка, організація і управління підприємствами

12-06-2003

Specialized Academic Board

К 26.004.01

Essay

The dissertation is devoted to research theoretical, methodological and practical problems of management of marketing of educational services in institutions of study - course network of agriculture in Ukraine. There is developed model effective marketing of activity of an educational institution, control system of marketing of educational services. The new technique of strategic marketing planning of the educational centers is proved. On the basis of principles of marketing and benchmarking the system of an estimation and quality management of educational services of a study -course network of agriculture is developed.

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Files

aref. copy.doc

ДИССЕРТАЦИЯ.doc

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