Chukurna E. Marketing strategy of the enterprises of consumers' cooperation in transformation economy conditions.

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0404U004566

Applicant for

Specialization

  • 08.06.01 - Економіка, організація і управління підприємствами

29-10-2004

Specialized Academic Board

Д.41.055.01

Essay

The dissertation is devoted to actual problems of marketing strategy forming at the enterprises of consumers' cooperation in transformation economy conditions and contains theoretical substantiation of the marketing strategy at at the enterprises of consumers' cooperation, and also deals with its methodological aspects. The methods of marketing strategy forming are offered depending on parameters of financial stability of the enterprise for the enterprises of consumers' cooperation.

Files

Similar theses