Solomyanyuk N. The estimation of the environment influence on the strategic plans of the enterprise under the conditions of uncertainty. within the Ukrainian beer market.

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0406U000672

Applicant for

Specialization

  • 08.06.01 - Економіка, організація і управління підприємствами

10-02-2006

Specialized Academic Board

Д 26.058.01

National university of food technologies

Essay

The Dissertation is devoted to the theoretical summary decisions and the development of methodical basis for the brewing trade strategic planning in Ukraine under the conditions of environment uncertainty. This work suggests the structural model for the estimation of the environment influence on the strategic plans of the enterprise under the conditions of uncertainty and forms the matrix for the basic strategies according to the factors and probability of their appearance. In the work are developed and suggested the methodical approaches to the estimation of the environment influence on the strategic plans of the enterprises: by the improvements to the “strategic flexibility”, the quantification of the sub- integral function for the strategic plan, definition of the planning level of competitiveness under the conditions of environment uncertainty.

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