Sorokivska Z. Market of retail bank services:features of forming and prospect of development in Ukraine

Object - interrelation between banks and clients; aim - to substantiate theoretical principles of organization of a market of retail banking services and to give practical recommendations about how banks can improve natural persons servicing; metods - system evalution, analisis and syntezis,comparison,groouping; results - there have been extended the theoretical basics and elaborated practical recommendations concerning operatio of the market of retail banking services in Ukraine; novelty - there have been proposed conceptual approaches to organization of a market of retail banking services and determined the ways of improvement of natural persons servicing from the direction of banks; implemented - into commercial banks activities;sphere - banking system