Redzyuk E. Marketing of innovation services in the Ukrainian transport system (in practice transportation industry research institutes)

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0406U004718

Applicant for

Specialization

  • 08.06.01 - Економіка, організація і управління підприємствами

17-11-2006

Specialized Academic Board

К 61.051.02

State University "Uzhhorod National University"

Essay

The dissertation discloses problems of activity of Ukrainian transport system research institutes in market economy. The thesis makes an inquiry into an application of marketing in research organizations of the Ukrainian transport system. Historical methods, methods of systematization and generalize, economical and mathematical analysis, finance analysis, expert estimation, extrapolation of trends, methods of forecast. The substantive scientific provisions of dissertation are developed to the level of methodical tools and applied recommendations. Well-founded proposals to organize marketing units or groups of experts in the branch of research organizations of the Ukrainian transport system were composed. These marketing units will be responsible for complex, qualified fulfillment of marketing functions in the organization. Research institutes of Ukrainian transport system, educational process.

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