Yevseytseva O. Marketing Diagnostics of Light Lndustry Enterprises - Manuscript.

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0406U004822

Thesis Registration Form

0406U004822.pdf

Applicant for

Specialization

  • 08.06.01 - Економіка, організація і управління підприємствами

29-11-2006

Specialized Academic Board

К26.102.05

Essay

3.The disertation is devoted to theoretical, methodological and practical problems of developing effective approaches to management of light industry enterprises marketing activities. The methods of marketing diagnostics have been worked out and practical value approved at light industry enterprises. "The Evaluation of Enterprise Efficiency under the Influence of External and Internal Environment" matrix which it possible to determine the place a certain enterprice takes in an industry has been developed.

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Files

Євсейцева О.С. автореферат.doc

висновки.doc

вступ.doc

додатки-А.doc

додатки-Б.doc

додатки-В.doc

додатки-Д.doc

додатки-Ж.doc

додатки-Л.doc

додатки-М.doc

література.doc

розділ 1.1.doc

розділ 1.2.doc

розділ 1.3.doc

розділ 2.1.doc

розділ 2.2.doc

розділ 2.3.doc

розділ 3.1.doc

розділ 3.2 .doc

розділ 3.3.doc

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