Ulyanova G. Copyright protection in advertisement

The comprehensive analysis of the legal nature of legal relations arising from advertisement, the correlation of advertisement and copyright objects as well as copyright protection was made in the thesis. Concept, kinds, features, subjects and objects of legal relations arising from advertising practice were defined therein. The concepts of advertisement and false advertisement received a more clear definition. The features of the advertisement as an object of copyright, contractual principles of using the copyright object in advertisement bound legal relations were researched here. The work deals with the legal principles of copyright protection, forms and methods of copyright, expedience of practice of no jurisdictional form of copyright protection and judicial copyright protection. On the basis of the research the proposals on the improvement of copyright and advertisement regulations were formulated."