Pruss D. Personnel motivation at trade enterprises under transformation of market relations

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0410U000796

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

23-02-2010

Specialized Academic Board

Д 11.055.01

Essay

The Object: process motivation activity trade enterprise in condition of the transformations of the market relations. The Purpose: development scientifically-methodical bases and development practical recommendation on improvement of the system to motivations of the personnel of the trade enterprise (MPTE). The Methods: total-scientific (the analogy, system analysis, formalization, analysis and syntheses); the economy-statistical analysis (tabular, graphic, comparison, grouping); matrix, observation, questioning; "web"; the expert diagnostics; SWOT- analysis, PEST- analysis. It Is Offered: system MPTE; the complex system MPTE; the strategic set of the development MPTE, methodical approach to estimation motivation potential of the enterprise, diagnostics MPTE, model of the estimation to complacency of the personnel, model of the estimation to labor activity of the personnel. The Sphere of the use: enterprises to retail business.

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