Sohatska G. Management of competitiveness of the light industry products

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0412U004918

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

15-11-2012

Specialized Academic Board

Д 64.055.01

Simon Kuznets Kharkiv National University of Economics

Essay

Object of study: the management of competitive products light industry; the purpose of: deepening theoretical positions, development of methodological approaches and practical guidelinesManagement competitiveness of products of light industry research; methods and equipment: system modeling, process modeling, system approach, decomposition method, classification, expert assessments, analytic hierarchy process, index, extrapolation factor analysis, correlation and regression analysis, graphical method, the theoretical and practical results: a methodological approach to assessing the level of generalization PCB light industry, the difference of which is the distribution of the parameters used to assess, on the basis of factor-functional significance for the industry into three groups: basic, special and secondary, respectively, and determining the three components of the overall index PCB , methodological recommendations on the definition of reserves for increasing the competitiveness of enterprises of light industry, the feature of which is to identify the maximum deviation between the normative, predictive and planned levels of PCB and identify ways to increase the PCB by product, product group, the range of products, content of the formation of competitive products that is to determine the sequence of sub-processes, which correspond to the full cycle of creation and sale of products from the generation of ideas and the formation of a base to form a complete PCB PCB, integrated implementation of which will strengthen the competitive position of the company; methodological provision planning level PCB to defining targets for individual products , commodity groups, and at the range the company for the changes in the dynamics konkurentoobrazuyuschih factors and identified reserves; informative content Management System light industry products, in accordance with which the CSR management system is regarded as a closed loop problem-based, aimed at the formation of a high-level PCB , the degree of implementation: development introduced into practice LLC "F.T.R." firm "Textile Association", LLC "Kharkiv garment factory" Elite "; the scope of use: management competitiveness of light industry

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