Nakonechna T. Service management of industrial enterprises on the market of products of individual orders

Українська версія

Thesis for the degree of Candidate of Sciences (CSc)

State registration number

0412U005792

Applicant for

Specialization

  • 08.00.04 - Економіка та управління підприємствами (за видами економічної діяльності)

03-10-2012

Specialized Academic Board

Д 35.052.03

Lviv Polytechnic National University

Essay

Service management of industrial enterprises on the market of products of individual orders. Theoretical statement and practical recommendations on service management of industrial enterprises on the market of products of individual orders are elaborated. Methods of statistical and comparative analysis, matrix, situation, diagram, economic and mathematical modelling, questionnaire survey. The method of key customer identification using "customer profitability" index has been elaborated for the first time. There were developed theoretical and practical statements on service management of industrial enterprises, methodological recommendation on the optimization of service management level for industrial enterprises on the market of products of individual orders. Terminologies, classification, main methods of client potential assessment are developed. The results are implemented at enterprises and in educational process. Application field: service management of industrial enterprises on the market of products of individual orders.

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