Trush Y. Organizational - economic principles of product quality management in the baking industry enterprises.

The thesis is devoted to the development of theoretical, methodological, organizational, and economically practical principles of product quality management in the baking industry enterprises in the city of Kyiv. The analysis of the economic essence of product quality is made, resulting in the further development of product quality management concept. Product quality assessment in the baking industry is given. The present state of the baking industry enterprises is analyzed, along with production and consumption of bakery products, assortment structure, consumer benefits, price level, and fundamental problems of the area under research. The analysis of the economic essence of product quality is made, resulting in the further development of product quality management concept. Product quality assessment in the baking industry is given. The present state of the baking industry enterprises is analyzed, along with production and consumption of bakery products, assortment structure, consumer benefits, price level, and fundamental problems of the area under research. A set of directions for improvement of bakery products quality management system is developed, an integrated program-targeted approach to quality management system of enterprises in baking industry, which underlies the complex targeted program.To eliminate gaps in the quality management system, the mechanism of motivation to improve product quality is developed. This mechanism refined and supplemented, by comparison with known theories of motivation, the structure of needs and the management block of motivational process, the effectiveness of measures for improving quality management is evaluated, and the effect of their implementation is estimated. To confirm complete reliability of the implementation of measures and their impact on quality management system, the customer satisfaction is evaluated.